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Premier League on NBC

The Premier League on NBC/Peacock is the blanket title for broadcasts of the Premier League by Peacock and the linear networks of NBC Sports. NBC acquired rights to the Premier League in 2013, and reached a six-year extension in 2015.[1] In 2022, USA Network replaced NBCSN—which shut down on December 31, 2021—as the main cable broadcaster of the league.

History

NBC acquired rights to the Premier League in 2013, replacing Fox Sports and ESPN.[2] NBC's studio programming for the league includes the pre-match show Premier League Live, and the highlights shows Premier League Goal Zone and Match of the Day (modeled upon the similar BBC series).[3] NBC Sports president of programming Jon Miller explained that their main goal was to not "Americanize" their coverage (besides providing explanations of terminology unfamiliar to U.S. viewers, such as referring to regional rivalries as "derbies"), citing their decision to employ talent (such as former ESPN UK and BBC Sport presenter Rebecca Lowe, who became NBC's lead host) who "know the Premier League and can talk about it intelligently".[4][5] In 2014, NBC also hired the duo of Michael Davies and Roger Bennett—the "Men in Blazers"—to provide soccer-oriented content across NBC Sports' platforms.[6]

Through the 2016–17 season, NBCSN operated pop-up channels branded as Premier League Extra Time, which aired overflow matches not shown by other NBC networks.[7] Beginning with the 2017–18 season, NBC began to paywall many of these overflow games behind the "Premier League Pass" streaming service on NBC Sports Gold.[8]

On Championship Sunday, the majority of NBCUniversal's cable networks carry games, including several networks not normally dedicated to sports. In 2023, NBC itself did not carry a Championship Sunday game for the first time in package history due to the Indianapolis 500 pre-race show. This issue will no longer impact NBC as they lost the rights to airing IndyCar Series races from 2025 onwards. [9]

Integration with Sky Sports, Peacock

In 2019, NBCUniversal parent company Comcast acquired the British telecom and media conglomerate Sky plc. As a result, the NBC Sports division became a sibling to Sky Sports, a domestic rightsholder of the Premier League in the UK. Sky began to synergize with NBC Sports throughout 2019, beginning with a collaboration with its reporters for coverage of the transfer deadline, and adding a weekday simulcast from its Sky Sports News channel to the daytime lineup of NBCSN.[10][11]

On-air collaboration with Sky Sports intensified with the beginning of the 2019–20 season; as Sky holds the first pick of matches for 12:30 p.m. (Eastern Time) kickoffs under its renewed contract, NBC will be able to air more prominent matches in its early-afternoon broadcasts. NBC also aired studio coverage of the first weekend of the season from Sky's studios, implemented a new on-air graphics package with elements of those used by Sky and its Premier League telecasts, and expanded its Sunday pre-match show to two hours (taking advantage of Sunday kickoffs being pushed later by half an hour).[12] Sky Sports studio programming (including Soccer Saturday and Goals on Sunday among others) also became available on a secondary tier of Premier League Pass.[13]

On July 9, 2020, NBC announced that Premier League Pass would be phased out, with its content (including non-televised matches and on-demand replays) being moved to Peacock Premium going forward, including 175 matches per-season.[14] To mark the national launch of Peacock, all July 15, 2020, matches were carried exclusively by the service for free.[15][16]

In July 2021, NBC announced that all matches on the NBC broadcast network will be simulcast on Peacock, and that noted Spanish football voice Andrés Cantor will call selected matches in English for NBC.[17]

When the contract went up for renewal in 2021, the Premier League split its U.S. media rights into four packages (as it does with its domestic rights) to pursue the possibility of multiple broadcasters.[18] On November 18, 2021, NBC Sports confirmed that it had reached a six-year extension of its exclusive rights to the Premier League through 2028. With NBCSN being discontinued at the end of 2021, USA Network would subsume its role as the main English-language cable outlet for NBC Sports' coverage.[19] Ahead of the 2022-23 season, various reports said NBC appointed Peter Drury as the Premier League lead commentator to replace Arlo White, who filled the position for nine years. His position was confirmed on July 6, 2022.[20][21]

On 18 June 2023, it was announced that Drury would join Sky Sports, doing one game a week on Sunday, Monday, or midweek.[22] Soon, NBC hired Jon Champion to replace Drury for these match days, with Drury continuing that role for Saturday 12:30 pm ET games.[23][24][25]

List of personalities

NBC Sports personalities:

Premier League Productions World Feed personalities:

Sky Sports World Feed (Saturday 3pm BST Games) personalities:

References

  1. ^ Sandomir, Richard (2015-08-10). "NBC Retains Rights to Premier League in Six-Year Deal". The New York Times. ISSN 0362-4331. Retrieved 2019-08-13.
  2. ^ "NBC wins $250m rights to broadcast English Premier League in US". London. Associated Press. October 29, 2012. Retrieved October 29, 2012.
  3. ^ Parker, Graham (2013-04-16). "Gary Lineker and Match of the Day feature in NBC's Premier League plans". The Guardian. ISSN 0261-3077. Retrieved 2019-06-30.
  4. ^ "Premier League: How NBC Sports Got Soccer Fans Out of Bed". The Hollywood Reporter. 26 March 2014. Retrieved 2019-08-13.
  5. ^ "Has NBC Sports Found the Secret of Selling Soccer to U.S. TV Viewers?". The Hollywood Reporter. 30 August 2013. Retrieved 2019-08-13.
  6. ^ Connors, Will (2014-08-10). "Men in Blazers Jump to NBC". Wall Street Journal. ISSN 0099-9660. Retrieved 2019-08-17.
  7. ^ Reynolds, Mike (8 August 2013). "Four More Providers Join NBCSN's Premier League Extra Time Roster". Multichannel. Retrieved 2019-06-30.
  8. ^ Tannenwald, Jonathan (28 June 2017). "NBC to launch paid subscription English Premier League soccer streaming service". Inquirer.com. Retrieved 2019-06-30.
  9. ^ "How to watch all of Premier League's season finales". SI.com. Retrieved 2019-06-30.
  10. ^ "First major NBC-Sky collaboration is for extra Premier League transfer deadline coverage". Awful Announcing. 29 January 2019. Retrieved 29 January 2019.
  11. ^ "NBCSN will replace the Dan Patrick Show with a PFT Live replay and an hour of Sky Sports News". Awful Announcing. 26 February 2019. Retrieved 26 February 2019.
  12. ^ Harris, Christopher (2019-08-09). "NBC embarks on tighter relationship with Sky Sports to enhance Premier League coverage". World Soccer Talk. Retrieved 2019-08-13.
  13. ^ "NBC's Premier League Pass now includes some Sky programming, other shoulder coverage". Awful Announcing. 2019-07-09. Retrieved 2019-07-09.
  14. ^ Spangler, Todd (2020-07-09). "NBCU's Peacock to Stream 175-Plus Premier League Soccer Games Exclusively Next Season". Variety. Retrieved 2020-07-10.
  15. ^ Harris, Christopher (16 January 2019). "NBC's Peacock premium streaming service to include Premier League games". World Soccer Talk. Retrieved 17 January 2020.
  16. ^ "NBC is moving all Premier League matches on July 15th to Peacock". Awful Announcing. 2020-07-08. Retrieved 2020-07-09.
  17. ^ "Premier League matches airing on NBC broadcast network will stream on Peacock, but NBCSN matches will not". Awful Announcing. 2021-07-14. Retrieved 2021-07-14.
  18. ^ Reporter, Martyn Ziegler, Chief Sports. "Premier League clubs set to benefit from three-way tussle for American TV rights". The Times. ISSN 0140-0460. Retrieved 2021-11-18.{{cite news}}: CS1 maint: multiple names: authors list (link)
  19. ^ Hayes, Dade (2021-11-18). "NBCUniversal Extends Premier League Rights Through 2028". Deadline. Retrieved 2021-11-18.
  20. ^ Lucia, Joe (2022-07-06). "NBC officially announces hiring of Peter Drury as lead Premier League play-by-play broadcaster". Awful Announcing. Retrieved 2023-01-22.
  21. ^ "PETER DRURY JOINS NBC SPORTS AS LEAD PREMIER LEAGUE PLAY-BY-PLAY COMMENTATOR". NBC Sports Pressbox. 2022-07-06. Retrieved 2022-08-27.
  22. ^ Media, P. A. (2023-06-18). "Peter Drury joins Sky Sports to cover Premier League in place of Martin Tyler". The Guardian. ISSN 0261-3077. Retrieved 2023-06-19.
  23. ^ Keeley, Sean (2023-06-28). "Report: Jon Champion joining NBC's Premier League coverage, will continue calling matches for ESPN". Awful Announcing. Retrieved 2023-06-28.
  24. ^ "JON CHAMPION JOINS NBC SPORTS AS PREMIER LEAGUE PLAY-BY-PLAY COMMENTATOR". NBC Sports Pressbox. 2023-07-11. Retrieved 2023-08-27.
  25. ^ "Jon Champion named lead NBC play-by-play voice for Premier League". Pro Soccer Wire. 2023-07-11. Retrieved 2023-08-27.

External links