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Terms of service

Terms of service (also known as terms of use and terms and conditions, commonly abbreviated as TOS or ToS, ToU or T&C) are the legal agreements between a service provider and a person who wants to use that service. The person must agree to abide by the terms of service in order to use the offered service.[1] Terms of service can also be merely a disclaimer, especially regarding the use of websites. Vague language and lengthy sentences used in these terms of service have caused concerns about customer privacy and raised public awareness in many ways.

Usage

A terms of service agreement is mainly used for legal purposes by companies which provide software or services, such as web browsers, e-commerce, web search engines, social media, and transport services.

A legitimate terms of service agreement is legally binding and may be subject to change.[2] Companies can enforce the terms by refusing service. Customers can enforce by filing a lawsuit or arbitration case if they can show they were actually harmed by a breach of the terms. There is a heightened risk of data going astray during corporate changes, including mergers, divestitures, buyouts, downsizing, etc., when data can be transferred improperly.[3]

Content

A terms of service agreement typically contains sections pertaining to one or more of the following topics:

Among 102 companies marketing genetic testing to consumers in 2014 for health purposes, 71 had publicly available terms and conditions:[4]

Among 260 mass market consumer software license agreements in 2010:[5]

Among the terms and conditions of 31 cloud-computing services in January-July 2010, operating in England:[6]

The researchers note that rules on location and time limits may be unenforceable for consumers in many jurisdictions with consumer protections, that acceptable use policies are rarely enforced, that quick deletion is dangerous if a court later rules the termination wrongful, that local laws often require warranties (and UK forced Apple to say so).

Readability

Among the 500 most-visited websites which use sign-in-wrap agreements in September 2018:[7]

Among 260 mass market consumer software license agreements which existed in both 2003 and 2010:[5]

Public awareness

A 2013 documentary called Terms and Conditions May Apply publicized issues in terms of services. It was reviewed by 54 professional critics[8] and won for Best Feature Documentary at the Newport Beach Film Festival 2013 and for Best Documentary at the Sonoma Valley Film Festival 2013.[9]

Clickwrapped.com rates 15 companies on their policies and practices with respect to using users' data, disclosing users' data, amending the terms, closing users' accounts, requiring arbitration, fining users, and clarity.

Terms of Service; Didn't Read is a group effort that rates 67 companies' terms of service and privacy policies, though its site says the ratings are "outdated."[10] It also has browser add-ons that deliver the ratings while at the website of a rated company. Members of the group score each clause in each terms of service document, but "the same clause can have different scores depending on the context of the services it applies to."[11] The Services tab lists companies in no apparent order, with brief notes about significant clauses from each company. In particular, competitors are not listed together so that users can compare them. A link gives longer notes. It does not typically link to the exact wording from the company. The Topics tab lists topics (like "Personal Data" or "Guarantee"), with brief notes from some companies about aspects of the topic.

TOSBack.org, supported by the Electronic Frontier Foundation, lists changes in terms and policies sequentially, 10 per page, for 160 pages, or nearly 1,600 changes, for "many online services."[12] There does not seem to be a way to find all changes for a particular company, or even which companies were tracked in any time period. It links to Terms of Service; Didn't Read, though that typically does not have any evaluation of the most recent changes listed at TOSBack.org.

Terms of services are subject to change and vary from service to service, so several initiatives exist to increase public awareness by clarifying such differences in terms, including:

Criticism and lawsuits

AOL

In 1994, the Washington Times reported that America Online (AOL) was selling detailed personal information about its subscribers to direct marketers, without notifying or asking its subscribers. That article led to the revision of AOL's terms of service three years later.

On July 1, 1997, AOL posted their revised terms of service to take effect July 31, 1997, without formally notifying its users of the changes made, most notably a new policy which would grant third-party business partners, including a marketing firm, access to its members' telephone numbers. Several days before the changes were to take effect, an AOL member informed the media of the changes and the following news coverage incited a large influx of internet traffic on the AOL page which enabled users to opt out of having their names and numbers on marketing lists.[1]

Sony

In 2011, George Hotz and other members of failOverflow were sued by Sony Corporation. Sony claimed that Hotz and others had committed breach of contract by violating the terms of service of the PlayStation Network and the Digital Millennium Copyright Act.[13]

Instagram

On December 17, 2012, Instagram and Facebook announced a change to their terms of use that caused a widespread outcry from its user base. The controversial clause stated: "you agree that a business or other entity may pay us to display your username, likeness, photos (along with any associated metadata), and/or actions you take, in connection with paid or sponsored content or promotions, without any compensation to you".

There was no apparent option to opt out of the changed terms of use.[14]The move garnered severe criticism from privacy advocates as well as consumers. After one day, Instagram apologized, saying that it would remove the controversial language from its terms of use.[15] Kevin Systrom, a co-founder of Instagram, responded to the controversy, stating:

Our intention in updating the terms was to communicate that we’d like to experiment with innovative advertising that feels appropriate on Instagram. Instead, it was interpreted by many that we were going to sell your photos to others without any compensation. This is not true and it is our mistake that this language is confusing. To be clear: it is not our intention to sell your photos. We are working on updated language in the terms to make sure this is clear.[16]

Zappos

Some terms of services are worded to allow unilateral amendment, where one party can change the agreement at any time without the other party's consent. A 2012 court case In re Zappos.com, Inc., Customer Data Security Breach Litigation held that Zappos.com's terms of use, with one such clause, was unenforceable.[17]

The Walt Disney Company

On October 5, 2023, a 42-year-old woman named Kanokporn Tangsuan (who worked as a doctor at NYU Langone Health) was killed at Raglan Road Irish Pub at Disney Springs in Walt Disney World after going into anaphylactic shock due to increased levels of dairy and nuts in her system. Her widower, Jeffery Piccolo, filed a wrongful death lawsuit against Disney in February 2024, claiming that she had alerted staff to her severe allergy to both multiple times, but was ignored.[18] On May 31, Disney filed a motion to get the lawsuit dismissed, citing the terms of service of both the My Disney Experience app (which they booked tickets from) and Disney+ (which they had used a free trial of in the past). This term would require all legal disputes against Disney and its affiliates to be held in an individual binding arbitration.[19] The story's publicization in August 2024 prompted severe backlash against the Walt Disney Company, with many moving to cancel their subscriptions to Disney+ and for a boycott of other Disney products and services. Piccolo's legal team also argued against Disney's claims, first stating that the terms of service on both platforms were "effectively invisible", and that Piccolo "would have had no notice" of the conditions. They also argued that Piccolo's use of these services should have no effect on Tangsaun's right to be represented in this case.[19][20] Disney responded by claiming to be "deeply sorry" of the death, and that they were only defending themselves against a lawsuit towards the entire corporation.[21] The motion for the dismissal of the case was later withdrawn by Disney on August 20, 2024.[22]

See also

References

  1. ^ a b Kornblum, Janet (1997-07-29). "AOL dumps new member policy". Archived from the original on 2013-01-19. Retrieved 2006-12-24.
  2. ^ "Terms of service Definition from PC Magazine Encyclopedia". pcmag.com. 2013. Retrieved 2013-01-07.
  3. ^ Del Piero, John; Jennifer Swanton; Tony Cardine (2017-08-28). "5 Ways to Secure Your Intellectual Property During Corporate Transitions". Legaltech News. Archived from the original on 2017-10-18. Retrieved 2017-09-05.{{cite journal}}: CS1 maint: multiple names: authors list (link)
  4. ^ Phillips, Andelka M. (2015). "Genomic Privacy and Direct-to-Consumer Genetics: Big Consumer Genetic Data -- What's in that Contract?". 2015 IEEE Security and Privacy Workshops. San Jose, CA: IEEE. pp. 60–64. doi:10.1109/SPW.2015.19. hdl:2262/77428. ISBN 9781479999330. S2CID 14504403.p
  5. ^ a b Marotta-Wurgler, Florencia, and Robert Taylor (2013). "Set in Stone? Change and Innovation in Consumer Standard-Form Contracts" (PDF). New York University Law and Economics Working Papers. 88: 240–285.{{cite journal}}: CS1 maint: multiple names: authors list (link)
  6. ^ Bradshaw, Simon; Millard, Christopher; Walden, Ian (2010-09-02). "Contracts for Clouds: Comparison and Analysis of the Terms and Conditions of Cloud Computing Services" (PDF). Rochester, NY: Queen Mary University of London - Cloud Legal Project.
  7. ^ Becher, Shmuel I.; Benoliel, Uri (2019-01-11). "The Duty to Read the Unreadable". Rochester, NY. SSRN 3313837. {{cite journal}}: Cite journal requires |journal= (help)
  8. ^ "Terms and Conditions May Apply (2013) External Reviews". IMDB. Retrieved 2017-03-15.
  9. ^ "Terms and Conditions May Apply (2013) Awards". IMDB. Retrieved 2017-03-15.
  10. ^ "Terms of Service; Didn't Read, home page". Retrieved 2017-03-15.
  11. ^ "Terms of Service; Didn't Read, Topics". Archived from the original on 2018-06-16. Retrieved 2017-03-15.
  12. ^ "TOSBack, The terms of service tracker". Retrieved 2017-03-15.
  13. ^ "Sony follows up, officially sues Geohot and fail0verflow over PS3 jailbreak". Engadget. Retrieved 2021-03-06.
  14. ^ Pepitone, Julianne (December 18, 2012). "Instagram can now sell your photos for ads". CNNMoney. CNN. Retrieved December 18, 2012.
  15. ^ McCullagh, Declan; Donna Tam (18 December 2012). "Instagram apologizes to users: We won't sell your photos". Cnet. Retrieved 19 December 2012.
  16. ^ Systrom, Kevin (December 18, 2012). "Thank you, and we're listening". Instagram. Instagram. Archived from the original on May 2, 2017. Retrieved December 19, 2012.
  17. ^ Goldman, Eric. "How Zappos' User Agreement Failed In Court and Left Zappos Legally Naked". Forbes. Retrieved 1 October 2013.
  18. ^ "Long Island doctor died from anaphylaxis after eating at Disney Springs restaurant, lawsuit says". CBS News (WCBS-TV) New York. March 5, 2024.
  19. ^ a b Roth, Emma (2024-08-14). "Disney wants to dismiss a wrongful death lawsuit because of a Disney Plus agreement". The Verge. Retrieved 2024-08-15.
  20. ^ Guynn, Jessica. "Disney wrongful death lawsuit over allergy highlights danger of fine print". USA TODAY. Retrieved 2024-08-15.
  21. ^ Betts, Anna (2024-08-15). "Disney defends use of streaming terms to block restaurant allergy death lawsuit". The Guardian. ISSN 0261-3077. Retrieved 2024-08-15.
  22. ^ "Disney drops bid to have allergy-death lawsuit tossed because plaintiff signed up for Disney+". AP News. 2024-08-20. Retrieved 2024-10-06.

External links